Marketing for Expo 2020 Dubai
Expo 2020 presents an extraordinary opportunity for many businesses.
On 20 October 2020, the doors of Dubai Expo 2020 will open for
six months until 21 April 2021, welcoming and connecting millions of people
from around the world to an experience like no other. More than 25
million visitors are expected from all corners of the planet, making Expo 2020
an unmissable opportunity for many countries, companies, and industries.
Many of the world's most aspirational companies are already
planning to take advantage of the opportunities which Expo 2020 Dubai will
offer:
› Access new and emerging markets
› Earn a share of AED350 billion in new contracts
› Showcase ideas, innovation and progress
› Collaborate with new partners
› Reach new audiences
The Expo Hub is here to help you start planning how to make the
most of the extraordinary opportunities Expo 2020 Dubai will offer, from
planning and implementing your marketing and communications strategy, through
to understanding your options for business set-up. With the latest news,
and insights from experts who understand the local markets, The Expo Hub is a
resource to help you think beyond Expo 2020 Dubai and develop long-term
partnerships to grow your business well into the next decade.
Originally, Expo, short for exposition, was a global event
created with the purpose of showcasing technological and industrial
achievements of nations around the world. The first Expo took place in
London, England in 1851, and have followed every 5 years since, with an
increasing focus on technological innovation and its ability to foster human
development. Since the 2000 Expo in Hanover, Germany, the focus of the
event has shifted more towards sustainability.
Expo 2020 Dubai steps in with the message Connecting Minds,
Creating the Future, and will bring millions of visitors to the UAE to showcase
ideas, collaborate, and celebrate human creativity and ingenuity.
The organisers of Expo 2020 Dubai have defined three themes for
the event, which lead in to three areas of Opportunity, Mobility, and
Sustainability that create pillars for companies, countries and industries to
amplify participation.
How will Expo2020 Dubai help my business to grow?
Many aspirational businesses are already contemplating how they
can take advantage of the many opportunities Expo 2020 Dubai has to
offer. This section will outline some of the ways in which aspirational
businesses both large and small can benefit from the many opportunities to grow
that Expo 2020 Dubai can provide.
Countries can use Expo 2020 as an opportunity to develop social,
economic, technological, and cultural capabilities.
Companies can provide a glimpse of their latest research and
development efforts, or choose Expo 2020 Dubai to unveil their new products and
systems.
International organisations, NGOs, and foundations can
demonstrate their thought leadership as they connect countries and communities
around the world in diverse areas outlined by the subthemes. Universities will
show how they spark creativity and push boundaries to drive progress and
innovation across the globe.
The infrastructure which is being developed not only at the Expo
2020 site, but the supporting transport links, hotels, residential and
commercial property and much more will yield an estimated $50 billion (Dh183.62
billion) in direct and indirect investment with $8 billion of this allocated to
transport and infrastructure alone, whilst providing employment for 300,000
people.
With 25 million visitors anticipated over the 6 months of Expo
2020, a primary concern is how to manage the increased temporary population on
existing transportation networks. The Road Transport Authority (RTA)
introduced a 5-year plan which included a bundle of projects to deliver the
infrastructure required to handle the increased capacity required on mass
transportation systems. This included extensions and integration for the
current mass transit systems, including metro, tram, buses and water transport,
as well as a package of new roads and intersections around the Expo 2020 site
to the expo hub
There are also opportunities for hotels, serviced apartments,
and other types of residential property which can be booked for both short and
medium term lets. In addition, accommodation will need to be found for
workers in the construction and hospitality sectors even before Expo 2020 Dubai
kicks off. There is speculation that rental yields could increase by up
to 100% for premium apartments in the vicinity of the Expo 2020 site in
Dubai South, near Al Maktoum International Airport.
Contact
detail:-
Address:
State:
UAE
Country: Dubai
gmail:hello@expohub2020.com
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